DANNY BAKER – PRODUCT, UX & DESIGN & LEADER

Rooted in pixels.
Focused on product.
Driven by people.

DANNY BAKER –
PRODUCT, UX &
DESIGN LEADER

Rooted in pixels.
Focused on product.
Driven by people.

DANNY BAKER –
PRODUCT, UX & DESIGN LEADER

Rooted in pixels.
Focused on product.
Driven by people.

Featured Case Studies

Walmart Email Design System
Walmart Tile Takeover
Arta - The Travel Companion

Experience

Contact Me

Designing products that scale — 

and the teams behind them

I’m a product and UX design leader with a deep foundation in digital craft. My work spans research, interaction design, and system thinking, always grounded in real user behavior and real-world constraints.

I stay close to the work while also building the structures that make design effective at scale — from design systems and critique practices to career paths and mentorship programs.

This balance allows me to move fluidly between strategy and execution, helping teams ship thoughtful, durable products without losing sight of the people building them.

Here are just a few of the brands I’ve worked for/with:

Want to dig deeper or start a conversation?
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TESTIMONIALS

“Danny is that rare leader who is both strategic and tactical. He can take the long view in planning but will gladly roll up his sleeves and help you do the actual work.”
Michael Picon
Michael PiconCreative Director
“Danny is an empathetic leader with a wealth of design expertise and a keen understanding of consumer behavior...Any company in need of an innovative design leader would be lucky to hire Danny.”
Myryah Irby
Myryah IrbySenior Managing Editor
“Danny has the talent to set people up for success and working under his direction helped me grow as a designer. Anyone who puts Danny in charge of their design team, will get a dedicated, upright and humble head of design.”
Anna Heermann
Anna HeermannDirector of UX Research
“Danny was a great mentor to me at Walmart.com and contributed to my career and development in a huge way. He always came across as warm and approachable when I worked there...”
Bernardo Farah
Bernardo FarahEngineering Leader
“Part of the success of the team is because of the effort Danny made to build a team that worked together really well; what one designer may have lacked, another designer brought to the table; he encouraged the team to rely on each other...”
Angela Chavez-Luna
Angela Chavez-LunaFounding Designer
“Brilliant. Creative. Leader. These 3 words, paired together, are uncommon, but are used to describe Danny.…I am better at my job because Danny is there to ask the right questions, and provide insight to any problem.”
Greg Trevizo
Greg TravizoOwner-President
“Danny was instrumental in leading the design team through many strategic initiatives including a complete, responsive site redesign improving the overall UX.”
Jenn Harbin
Jenn HarbinLead Product Manager
“Danny's deep knowledge of how it all works allows him to confidently lead his team, collaborate with a plethora of business partners and thrive in an ever-changing, fast-paced, high stakes environment.”
Angela Williams
Angela WilliamsCreative Director
“One of my favorite things about Danny is his consistently thoughtful feedback on design. Danny truly is a wealth of knowledge in his field and has a positive upbeat attitude for anything that comes his way. I consider him a great mentor.’
Frank Lambetecchio
Frank LambetecchioSenior Art Director
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