Scope of Work:
I had the honor of leading an international design team in creating a diverse range of marketing and branding materials for Rakuten Ready—a tech startup focusing on restaurant and grocery pickup and delivery services. Our comprehensive portfolio of projects spanned across various mediums and disciplines, including:
- Print Material Design
- Motion Graphics Creation
- Social Media Advertisement Design
- Responsive Web Design Implementation
- UX Design Strategies
- Email Template Development
- Presentation Design Enhancements
- Advanced Photo Retouching
- Illustration and Infographics
- Trade Show Booth Graphics Design
- Trade Show Product Management and Fulfillment
In addition to these deliverables, we played a pivotal role in the redesign of the Rakuten Ready brand, emphasizing the importance of ADA compliance across all digital platforms. Our team also contributed to the successful launch of multiple new products and events, ensuring a cohesive and accessible brand experience.
Key Achievements:
What began as a singular project to design a trade show booth evolved into a multi-year partnership, supporting the Rakuten Ready marketing team through my boutique agency. Leveraging our talented support staff from Central and South America, we delivered significant cost savings to our client, amounting to tens of thousands of dollars, without compromising on quality or efficiency. This strategic approach allowed us to offer remarkable turnaround times and added value, fostering a long-lasting and fruitful relationship with the client.
